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Archive for the ‘Celebrity Style’ CategoryDr Oz shows you how to Fake it until you Make it with celebrity stylist Mary Alice StephensonFriday, April 6th, 201210 Burning Questions for Heather ThomsonWednesday, January 25th, 2012
Yummie Tummie is turning 4! To celebrate, we sat down to chat
with founder Heather Thomson about work, family, fashion, and the
future.
 Did you make any New Year resolutions?I’m so grateful for what I have, but there’s always room for improving. I’d like to continue to help women look and feel their best, and work on being the best mom and me that I can be. How do you balance work and home? It’s not easy, but I try to focus on the task at hand. If I’m with my kids, it’s all about them. If I’m at work, that’s where my attention is. Who’s your favorite designer? Lately, I’ve really been into Helmut Lang and his chic, sleek, and minimalistic point-of-view. I’ve been mixing some of his pieces into my current styles and just loving the way it looks. What was it like working for celebrities? It was some of the best and worst days of my life. It was exciting and inspiring, but hard work too. They all taught me something about myself. What did they teach you? P-Diddy Combs helped me push past my limits. Jennifer Lopez taught me about focus. Beyoncé taught me humility. She’s such a big star, but so gracious and respectful. What inspires your designs? I’m inspired by my evolving needs as a woman. Yummie Tummie started with my desire to shape my post-baby body. Turning 40 has given me a fresh perspective and inspiration for some exciting designs coming soon.  Why did you create a denim line?There was a hole in the marketplace. Women want function and fashion, and now they can have it. Yummie Jeans don’t sag, bag, pinch, or work against you. They’re made to fit and flatter every body. What are your must-have pieces? I couldn’t live without the Milan Legging – so easy to pull on and run out the door looking fabulous. The Chris Slip and Roma Tank are my other go-to’s for a slim and sexy foundation. What’s your advice for looking fabulous? Embrace your features and your flaws. Nothing is sexier than confidence. That’s what Yummie Tummie is all about – loving what you see in the mirror every day. What’s new for spring? I can’t wait to launch our next innovation – the unbelievable Paperdolls collection. It slims and shapes with luxurious paper-thin fabric that feels like you’re wearing next to nothing. You’ve never seen shapewear so light and comfortable. It’s going to hit next week, so stay tuned! Do you have a question for Heather? Post a comment here or check out our page on Facebook. She’d love to hear from you! StyleNest.co.uk Interview with Heather ThomsonWednesday, January 18th, 2012 Heather realised that shapewear was in need of a revolution after having her children. After wearing a string of uncomfortable and unsexy undergarments, she decided to act. Taking to her sewing machine she created Yummie by Heather Thomson, the world’s first patented shapewear that slims and shapes whilst promising ‘wow not ow’. Made with a patent-pending dual fabric technology, Yummie by Heather Thomson has a midsection panel which smoothes and shapes, whilst camouflaging any lumps and bumps. The microfibre fabric always feels cool and comfortable and Yummie shapewear never, ever rolls, rides up or feels clingy. Yummie by Heather Thomson is designed to be seen and the combination of the brand’s good looks and functionality has led to world-wide popularity. Heather’s attitude to underwear is winning her many A-list admirers; Michelle Obama, Blake Lively and Eva Longoria are amongst those who have publicly praised Yummie by Heather Thomson. In the UK, Yummie by Heather Thomson is sold at stores such as Harrod’s and Harvey Nichols and online at Net-a-Porter. As a designer, Heather also helped celebrities such as P-Diddy Combs, Beyonce and Jennifer Lopez, to create their own fashion brands. In fact, the launch of Sean Jean was so successful that it received three nominations for awards from the Council of Fashion Designers America. Heather is also an inspirational philanthropist in her home country supporting her charity, The Kellner Pediatric Liver Foundation, founded by her friends Samantha and Andrew Kellner.The foundation drives awareness about organ donation and helps disadvantaged families to receive medical care. What advice would you give to mums who are thinking about setting up their own business? Starting your own business is very much like having a baby; your business by default becomes your other baby. You feel the excitement and joy, but much like pregnancy it’s a lot of hard work and sacrifice. So we as mothers are already ahead of the curve. So if you truly want it and you think you can see it, it can be yours… but nothing comes easy. Be prepared for the hard work, but don’t let the naysayers stop you from believing in yourself and your ideas. What’s your top style tip for new mums? I always say confidence is sexy – there is no need to be ashamed or embarrassed about your “new” body post-baby. Embrace your new curves. Don’t try to hide them, flaunt it… and really that’s where my Yummie Tummie 3-section tank was born out of. I wanted to accentuate my new yummie curves, not feel squeezed and pinched and smothered in ugly, uncomfortable “traditional shapewear.” I truly feel you cannot be sexy if you don’t feel comfortable in your own self, and really that’s the mission of my shapewear– to help women find the confidence they already have within no matter their shape or size! Have you got a favourite designer or brand? I love fashion and the history of clothing, of course I have my favourites – what woman doesn’t?! I honestly admire the female designers who’ve embraced women for all they are and all they are worth. Coco Chanel was a true pioneer and innovator who wanted women to embrace their bodies and be free. I’ve long admired Chanel for her early innovative use of jersey fabrics back when no other designer was using those fabrics in women’s wear. I see parallels in my work with hers as we both rejected the idea of constricting women’s bodies into one ideal form. Femininity is all about the various curves and shapes. I feel the same about Diane Von Furstenberg – her wrap dress was a game changer who let women be sexy, comfortable and stylish. And what woman doesn’t slip into that signature dress and feel like she can take on the world? I know I feel empowered every time I put on my favorite DVF (with a yummie tummie slip of mine underneath, of course). Any recommendations on where to take the family in New York? New York is a lot cleaner these days and I love that my children are able to experience this new found beauty that is resurging in NYC. I love the improvements to our existing parks and all the new parks popping up along our city’s waterfronts. If you want a fun, exciting day with the family in NYC void of the traditional visits to the museums, Statue of Liberty and iconic shops I’d suggest a lovely stroll at the recently revamped Highline. The gorgeous greenery mixed with the scenic views of the Hudson and towering skyscrapers accentuated by the gorgeous old architecture of yesteryear will delight the whole family. It’ll be the memory your children will think back on when they’re adults with fondness and affection. You must be very organised to juggle a business with motherhood – do you have any top tips on how you stay on top of it all? It is a delicate balance. You cannot be in three places at once, and that’s ok to admit. As much as we want to believe we can do it all, the reality is sometimes we can’t. I just try to remind myself that it’s more about quality time vs. quantity. I try to focus on what it is at hand and try to feel that I have done my best, whether it’s my children’s school play or my company’s upcoming press preview or my charity’s next fundraiser. Do you make New Year resolutions? What will yours be for 2012? I believe there is always room for improvement, but I don’t want to change who I am. I just be a better me that I can be. I hope to take all that I do now to the next level in 2012. I want to continue my company’s success and take it to the next level and continue our journey in fashion’s history. I want to extend awareness of my charity, the Keller foundation and improve upon all the fantastic work and support we offer to parents who have children battling liver disease. My husband and I are eternally thankful to all the blessings we’ve had in life and wish to extend that onto others in need. And I want to be an even better mother to my children and continue raising them to be the wonderfully yummie souls they have all the potential to be. Styles that Rocked the Nate Berkus ShowWednesday, January 4th, 2012
Nate Berkus featured these slimming styles with Heather Thomson
on his show around the New Year to amazing cheers and applause. It’s no
wonder, because these innovative pieces have comfortable shaping
built-in. They’ll make you feel slim, smooth, sexy, and ready to take on
anything. Some of the styles promoted have sold out! BUT we have
edited our initial offering to help you select some of our new summer collection favorites!
One lovely lady at the show got an exciting curve-enhancing makeover. Heather swapped her jeans and t-shirt with our slimming Slim Boot Leg Denim and Original Shaping Tank Top, Heather had on the same denim, which has a universal fit to flatter every body. Fun & Flirty Get the party started with our Carissa Tank and Carlie Flowy Skirt. Sleek & Sophisticated Dress to impress at the office or on a first date with the Lani Short Sleeve Top or the Hayden Tank. Sheer & Chic Light up any party in the curve hugging Merrin Dress. It slims, shapes, and shimmers underneath with a dazzling, sheer look. Cool & Confident Kick up your next workout with the cotton shaping Jocelyn Capri Legging and Joelle Tank. You’ll feel cool, confident, and ready to go. Don’t sacrifice fashion for function when you can have it all! Shop all slimming styles now. Yummie Press: ES MagazineTuesday, December 6th, 2011
Across the pond, Yummie Tummie has received praise for our
comfortable, yet effective shaping bottoms. An article feature in ES
Magazine (from the UK) listed us at no. 19 in their “50 Ways to Take the
Pain Out of the Party.” They mention how our shaping bottoms give all
the control you need, without any of the discomfort or shame of
traditionally perceived shapewear. Check out the Clippings below.
  Yummie Press: Our Invisible Short Sleeve in People Stylewatch!Monday, November 21st, 2011
Hi there, yummies! Here’s another press clipping we were
featured in! Yummie by Heather Thompson was included in the December
issue of People StyleWatch in a “Looks for Less” story, the Invisible
Short Sleeve Tee Shirt is paired with a sparkly skirt and blazer to
create a cost-friendly version of Eva Amurri’s metallic outfit. Our
Invisible Short Sleeve Tee is available this fall in black, white, and
graphite. Check out the clips below (click on image to enlarge!)
  Karen Duffy feels great wearing Yummie Tummie!Wednesday, November 2nd, 2011
Hey Yummies!
Check out this glowing review of our Skins Collection by Karen Duffy for the New York Daily News Lifestyle Section. Duffy took on the task of trying out three different shapewear brands – and found Our Lillie Pantie and Lindsay Tank to be “sexy” and “comfortable.” Read the rest of her interesting article below or at New York Daily News’ website. Karen Duffy reviews three lines of physique-slimming garments (excerpt from 11/1/2011 of New York Daily News’ website.) “Kummerspeck is a German word that means, “weight gained from emotional or comfort eating.” How to Wear These Sexy, Summer StylesWednesday, May 18th, 2011 Best Selling Bottoms are Back!Friday, April 22nd, 2011 Yummie Tummie at Fashion’s Night Out!Wednesday, September 1st, 2010 You’ll have two chances to meet celebrity stylist, designer and Yummie Tummie creator Heather Thomson at Fashion’s Night Out on Friday, September 10th!6:30-7:30 pm Lord & Taylor 424 5th Ave Visit Intimates on the 8th Floor and have Heather style your fall look! Learn how she combines her fashion design expertise and celebrity styling insights in the creation and design of her revolutionary shapewear collection that is all about showing it off and feeling great. She’ll help you decide the best style for your body type and how to wear it as your third daily essential. Heather will only be at Lord & Taylor for an hour, so make sure to stop by so you don’t miss her! More info: Follow @LordandTaylor on Twitter and like Lord and Taylor on Facebook! 8:00-10:00 pm Bloomingdales 504 Broadway in Soho Grab your second chance to meet Heather at the Soho Bloomingdales! She’ll be on the intimates floor, hosting a trunk show. The highlight will be a selection of pieces from her new signature fall collection: beautiful fashion with shaping built in! Plus, buy any Yummie Tummie while you’re at Bloomingdales on FNO, and receive one free! Watch for updates by following @Bloomingdales on Twitter! For more info, be sure to Like Yummie Tummie on Facebook, follow us on Twitter: @YummieTummie! |
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